Welcome to the PR Blog
Curate Product Selection In-Store + Online
Many business owners in our industry and in others get carried away when it comes to displaying every little thing that they can do, in every size, without any thought to curation. This leads to a cluttered and busy store (and/or website) - no matter how beautiful the...
Design Musts for Your Retail Store
Are you preparing for a remodel or move? Are you opening a new store? Stuck on where to get started with your store design? When designing your experiential retail space, start by considering the journey that you want your customers to have. Where should they start?...
Experiential Retail Wins Over Big Box and Online Giants Any Day
“Create a closer bond between the consumer and the brand by immersing them in a fun and memorable experience.” – David Moth of Ecoconsultancy Experiential retail attracts a “tribe” of influencers that makes your products and services its passion and visiting your...
Website: Must Be Robust and Mobile Friendly
You need a robust and mobile friendly website that matches your in-store brand experience. Use Google Analytics to track your results and then adjust your approach accordingly. When developing a website, consider incorporating the following: Consistent branding (logo,...
Unique Culture and Consistent Branding
We developed our licensed business model, The Print RefineryTM, by understanding that unique culture and consistent branding are the most important attributes to a business in today's retail environment. Everything that a customer sees, hear, feels or senses about...
Webinar: Discover The Print Refinery!
Are you a passionate entrepreneur looking for a dynamic licensed business opportunity filled with personality and potential? Join us at our monthly webinar to learn more about The Print Refinery™, a reinvented retail experience with an innovative new approach to the...
Location #3 Coming Soon!
We're excited to announce the development of our third PR location! The Print Refinery @ Fort Worth Camera will be opening in October! The store-within-a-store PR format will compliment the newly constructed Fort Worth Camera showroom and is sure to boost print and...
Success: Your Reinvention Formula
IPI - Member Network's focus is the growth and success of independent businesses. We designed our 2017-2018 Formula for Success using the 13 key future growth areas mentioned below. I also highly recommend that every business join an association like IPI - Member...
Consult. Create. Repeat.
Why? Because it’s not just a piece of paper, or canvas, or metal, or wood. It’s not just a photo or a graphic. It’s a conversation starter, the spark that ignites stories and creates emotional connections. It’s a mnemonic expression of the experiences that bring together families and friends, colleagues and clients. At The Print Refinery, this human connection drives the unique experiential elements that make up a winning formula – for the consumer and the retailer.
Welcome to The Print Refinery™ Blog!
The Print Refinery™ (PR) fuses high-tech innovations with creative storytelling in an interactive hub of ingenuity. It is the place to explore unique photographic and print solutions relating to mobile technology, photography, imagery, graphics and video.
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